The Advertisers Association of Nigeria (ADVAN) and a leading research marketing firm in Africa, Kantar has partnered for the July 2024 edition of its Fundamentals of Marketing series focusing on marketing data and its imperatives.
The July 2024 edition topic is ‘Marketing Analytics for Beginners’ would be taken by Simiso Ncube, Associate Director Analytics West, East, Central Africa KANTAR.
The online event will provide insights in marketing data to the young marketing professionals that would help them in taking informed decisions, understanding customers, improving ROI and competitive advantage.
Register Here: https://forms.gle/LB3huumw8Fiq6HGC6
The virtual programme is scheduled to be held on the 25th of July 2024 by 11am.
Speaking at the event, CEO/Executive Director ADVAN, Mrs. Ediri Ose-Edaile stated that “We invite you to embrace this opportunity and enhance your marketing skills”.
‘The conversation will highlight key marketing metrics to track, as well as simple ways to interpret and use data’, she added.