Amazon brand awareness Ad tool emerges from beta
By Princewill Okike Brand+ became available to all advertisers on Monday in the Amazon DSP. The AI-driven optimization platform, which is intended to simplify...
Category : Brands
Hyundai restructures marketing department, phasing out traditional CMO role
Hyundai has restructured its marketing department into distinct creative and performance divisions, signaling an evolution in the role of the Chief Marketing Officer (CMO). This...
Nguema of Gabon invites Dangote to invest in cement
President Brice Oligui Nguema of Gabon has invited the President and Chief Executive Officer of Dangote Industries Limited (DIL), Aliko Dangote to invest in Cement...