Featured Thanks to digital marketing, every entrepreneur can go global
By Elyse Estrada, Global Chief Marketing Officer, Aleph Group, Inc The dream of every entrepreneur is to have a global customer base. After all, nothing...
Category : Consumerism
Featured CVA 2022: Voting to close on 30th June
Lagos 2nd June: Consumers Value Broadcasting conveners of the Consumers Value Award have announced that the closing date for the online voting for brands of...
Featured BJAN Consumer Rights Day: Experts call for more people friendly services for consumers
Every business entity exists to satisfy consumers, irrespective of the industry they play. Once this fact is taken into strict consideration, the level of agitations...
Featured Bigi reward consumers with a brand-new car, other prizes in the ‘Watch & Win Promo’
About twelve weeks of refreshing excitement and enthusiasm for Bigi consumers and movie-goers in Lagos and Abuja came to an electrifying climax on Saturday at...
Featured Consumer rights is no excuse for rascality – Expert
The consumers’ rights to be protected by law of the country, though very essential, should not be misinterpreted to mean consumers irresponsibility or rascality. While...
Featured Dr Akindeinde, Oni, others to lead BJAN’s 10th Consumers Rights Day Discourse
Experts in the digital financial space will lead the discourse in this year’s World Consumers’ Rights Day symposium, organised by the Brand Journalists Association of...
Featured Consumers Value Broadcasting unveils website to distinguish consumers’ experiences
Consumers Value Broadcasting, in celebration of the global Consumer Protection Week, has introduced www.consumersvalueawards.com website for consumers to vote for their favorite brands based on...
Featured Over 40 Million Nigerians consume wine regularly, says industry expert
Nigeria’s top wine industry expert has said that over 40 million Nigerians consume wine on a regular basis, and that there are existing opportunities for...
Featured NBS says South East records low internet usage in last quarter of 2021
A statistics revealed by the National Bureau of Statistics (NBS) has revealed that the South East region of Nigeria, which comprises of five state of...
Fulcrum between advertising and consumer promotion experience
SELF APPRAISAL: Advertising practice is enjoying a cloud of darkness that shields it from reckoning, such that gives it the undue advantage over other offerings...