Why PR campaigns win when brands target communities, not crowds
By Chidinma Nwankwo, Brands today operate in a crowded room where everyone is talking at once. From TikTok videos to nonstop press releases, brands are
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Ecobank Nigeria launches upgraded mobile App for faster, smarter and simpler banking experience
Ecobank Nigeria, a subsidiary of the leading pan-African banking group, has announced the launch of its upgraded mobile app, delivering a faster, smarter, and simpler
Dangote: FG says Nigeria is greater than PENGASSAN
The Federal Government on Monday berated the Petroleum and Natural Gas Senior Staff Association of Nigeria (PENGASSAN) for holding the whole country to ransom over
Moody’s affirms AFC A3 rating, an achievement sustained for over a decade with outlook stable
The decision by Moody’s is pivotal in enabling AFC to sustain one of the lowest borrowing costs among institutions in Africa Africa Finance Corporation (AFC)
CBA foundation hosts landmark conference to empower widows in Nigeria
The Chinwe-Bode Akinwande (CBA) Foundation is pleased to announce its upcoming conference themed “Empowering Widows in Nigeria: Breaking the Cycle of Poverty and Vulnerability,” scheduled
Lagos State Consumer Protection Agency honours NBC with corporate partnership award
Nigerian Bottling Company (NBC) Ltd., a leading consumer packaged goods company and member of the Coca-Cola Hellenic Beverage Company (CCHBC), has been recognized for its
Rite Foods partners WIMBIZ big sister programme to inspire young girls
Rite Foods Limited, Nigeria’s leading food and beverage company, has reaffirmed its commitment to youth empowerment and mentorship through its partnership with Women in Management,
Court strikes out Ismaila Isa Funtua’s suit against 9mobile
The Federal High Court in Abuja has struck out a suit filed by businessman Abubakar Ismaila Isa Funtua, who alleged that his 43 million shares
Orijin concludes five-city Orijinal Nite Tour, celebrating Nigeria’s bold cultural spirit
Orijin, Nigeria’s proudly culture-forward beverage brand, has concluded its nationwide Orijinal Nite Tour — a five-city cultural showcase designed to celebrate heritage, foster community connection,
Stakeholders urged government support for the hospitality sector
Stakeholders in the nation’s hospitality sector have stressed the need for government to give brands in the ecosystem the much-needed support that would enable them