Amazon’s Prime Video ads aim to dominate retail media and TV
Amazon’s decision to introduce ads in Prime Video marks a significant shift in the advertising landscape, highlighting the convergence of two of the fastest-growing channels:
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Hyundai restructures marketing department, phasing out traditional CMO role
Hyundai has restructured its marketing department into distinct creative and performance divisions, signaling an evolution in the role of the Chief Marketing Officer (CMO). This
Dangote Cement’s pan-African revenue grows by 139.9% in H1
Dangote has continued to attract huge forex into the country through his pan-African operations as the half-year result for Dangote Cement indicates an increase in
MTN Foundation increases annual UTME scholarship award for top scorers
The Joint Admissions and Matriculation Board (JAMB) has announced the top scorers in the 2024 Unified Tertiary Matriculation Examination (UTME). This disclosure was made by
Civil societies set to monitor crude sales compliance by NNPCL
…To set up situation room in Abuja A coalition of Civil Society Organizations (CSO) at the weekend said it would set up a situation room
11th LaPRSC holds on August 29, Â set to discuss climate change, environment
Climate Change and Environment will be the focus at the 11th Lagos Public Relations Stakeholders’ Conference (LaPRSC). Tagged the August Gathering of Public Relations Solution
The Macallan collaborates with Premier business network to host GrowthCon 2.0
The world-renowned Scottish whisky brand, The Macallan, partnered with Premier Business Network to host GrowthCon 2.0, Africa’s leading conference on growth and innovation. Held at
Lagos campus beach soccer holds on Oct 19, 20
Nigeria’s most anticipated youth tournament, has been scheduled to hold from October 19th to 20th, 2024 at Elegushi Beach, Lekki, Lagos. This event, themed “Addressing
MTN Nigeria invests N2.6b on CSI initiatives
In its commitment to fostering social inclusion and driving digital transformation across Nigeria, MTN Nigeria, through its foundation, has announced a significant investment of N2.6
Outbrain acquires Teads for $1Bm, creates large, Indie Ad platform
Content recommendation firm Outbrain has agreed to acquire advertising technology firm Teads for $1 billion, about $725 million in upfront cash, $25 million in deferred