Month : April 2021

 1. It helps build credibility and trust: If you have been doing well in meeting your clients’ needs with your products and/or services, with time,...

For Ayobami Babatunde, an integrated marketing communication consultant in Lagos, 2020 was the most difficult year for the advertising industry. The integrated marketing communication industry...

Mr. Steve Babaeko, president of the Association of Advertising Agencies of Nigeria (AAAN), says a soon-to-be-launched academy is crucial to the survival of the advertising...

Lagos State Signage and Advertisement Agency (LASAA) has flagged off the first phase of an awareness campaign to sensitise the general public on the need...