BIC, a leading stationery company, has reaffirmed its commitment to improving education in Nigeria as it marks the 75th anniversary of its iconic Cristal ballpoint pen. The pen, first produced in 1950 by French inventor Marcel Bich, has sold over 100 billion units worldwide and is a staple in classrooms, offices, and homes.
According to Anthony Amahwe, General Manager of BIC Nigeria, the brand remains focused on delivering “simple, reliable, and accessible solutions that enhance everyday life.” As the company celebrates this milestone, it is not only reflecting on the past but building a bold future. Amahwe said, “The BIC Cristal has empowered millions to learn, write, draw, and dream. We are proud of its legacy and even more committed to expanding its impact across Nigeria and the continent.”
As part of its global goal to improve learning conditions for 250 million children worldwide by 2025 under its ‘Writing the Future, Together’ programme, BIC has pledged to continue supporting learning initiatives in Nigeria.
During Global Education Week, the company partners with local schools, non-governmental organizations, teachers, and parents to equip classrooms with writing tools, enabling more students from diverse socioeconomic backgrounds to start the school year prepared.
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BIC’s commitment to education and art is also evident in its Art Master Africa competition, which has featured over 6,000 participants from across the continent. Seven Nigerian artists were recognized at national and regional levels, showcasing the pen’s impact on promoting art and creativity.
The company has recently expanded the programme with the Art Master Africa Metaverse Gallery, a virtual exhibition space that showcases artworks from past and present winners.
The Metaverse Gallery provides a global platform for young artists to promote personal narratives and cultural identity. BIC manufactures all Cristal pens in its factories, adhering to strict environmental and performance standards, including the French NF Environnement Ecolabel for eco-conscious production.
BIC reaffirms its commitment to sustainability, innovation, and accessibility, emphasizing its dedication to making a positive impact on education and the environment. As the company looks to the future, it remains focused on delivering high-quality products and supporting initiatives that empower individuals and communities.
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