Feature Archives

NIPR week highlights Nigeria’s quest for image rebuilding, global recognition

Kikelomo OyenugaMay 21, 2025

by Kikelomo OyenugaMay 21, 20250139

Stakeholders in Nigeria’s public relations sector gathered at the opening ceremony of the Nigeria Public Relations Week (NPRW) 2025, organized by the Nigerian Institute of...

Agency Industry News PR

NPRW 2025 kicks off in Uyo as over 1,000 delegates unite

Kikelomo OyenugaMay 21, 2025

by Kikelomo OyenugaMay 21, 20250180

The vibrant city of Uyo, Akwa Ibom State, will host over 1,000 delegates from across Nigeria and beyond as the Nigerian Institute of Public Relations...

Energy

NNPC Board appointment under fire as experts demand compliance

Kikelomo OyenugaApril 6, 2025

by Kikelomo OyenugaApril 6, 20250217

Experts in the petroleum industry are challenging the recent NNPC Ltd Board reconstitution, citing non-compliance with the 2021 Petroleum Industry Act. In a statement released...

Energy

Seplat Energy to repay $3.2m notes

Kikelomo OyenugaMarch 25, 2025

by Kikelomo OyenugaMarch 25, 20250173

Seplat Energy Plc has announced plans to redeem its outstanding notes worth $3.2m on April 1, 2025, in line with its indenture agreement. In a...

Media

Publicis secures coveted Coca-Cola’s NA media business worth $840M

Kikelomo OyenugaMarch 17, 2025

by Kikelomo OyenugaMarch 17, 20250339

in 2021, Coca-Cola Co. appointed WPP as its global marketing network partner entrusting the holding company with a comprehensive remit: managing creative, media, data, and...

Energy

Savannah Energy acquires SIPEC

Kikelomo OyenugaMarch 10, 2025

by Kikelomo OyenugaMarch 10, 20250246

Savannah Energy PLC, the British independent energy company focused around the delivery of Projects that Matter, is pleased to announce, further to its announcement of...

Energy

Nigeria’s CNG capacity rises as Atlas Copco expands operations in Nigeria

Kikelomo OyenugaMarch 7, 2025

by Kikelomo OyenugaMarch 7, 20250161

As Nigerians struggle with energy needs for households and businesses, the country’s capacity for CNG conversion, a critical element in satisfying energy needs, has increased...

Advertising Tech

Google Ads VP believes AI Is making consumers more predictable

Kikelomo OyenugaMarch 4, 2025

by Kikelomo OyenugaMarch 4, 20250158

By Princewill Okike Consumer behavior is predictably unpredictable, says Vidhya Srinivasan, vice president and general manager of Google Ads, but AI advancements have found...

PR

From brand awareness to sales: Mastering social media for your business

Kikelomo OyenugaMarch 3, 2025

by Kikelomo OyenugaMarch 3, 20250127

By Princewill Okike Today, a strong social media presence is essential for businesses as a powerful means to reach and engage with customers...

Advertising Energy

LED billboard owners battle high energy bills – OAAN reveals

Kikelomo OyenugaFebruary 28, 2025March 24, 2025

by Kikelomo OyenugaFebruary 28, 2025March 24, 20250177

Operators of LED billboard advertising in Nigeria are feeling the pinch as soaring energy costs force them to limit ad exposures, reducing the number of...