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October 23, 2026
The Industry
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EKSU student drives home brand-new car at MTN live it 100 on campus

Excitement filled Ekiti State University on Friday, 17 July 2026, as 200-level Political Science Education student, Adepoju Adeleye, won a brand-new car at the grand finale of the MTN Live It 100 on Campus activation.

The three-day activation attracted thousands of students, who enjoyed gaming, entertainment, learning sessions and the chance to win exciting prizes including refrigerators, laptops, washing machines, smartphones, microwaves and power banks.

Speaking after receiving the car, an excited Adeleye described the win as a dream come true. He thanked MTN Nigeria for the opportunity and said, “Winning this car has strengthened my dream of one day becoming an MTN ambassador.”

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Speaking at the event, the Senior Manager, Segment Marketing (Youth, Women and Teens), MTN Nigeria, Temilolu Salako, said the initiative is designed to inspire young people to pursue excellence in every aspect of life. According to him, “The message behind this year’s theme is simple: whatever you choose to do, give it your 100 per cent. Whether it is your education, your business, your talent or your passion, we want young people to know that they can achieve their dreams by giving their very best.”

Also speaking, the President of the Students’ Union Government of Ekiti State University, Anjola Osunyomi, described the activation as a welcome addition to campus life, saying it created opportunities for students to engage, showcase their talents and win exciting prizes.

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