By Princewill Okike
Nestlé Nigeria has rebranded one of its products to address local nutritional needs and improve food accessibility for consumers.
Speaking at the launch, Managing Director/Chief Executive Officer of Nestlé Nigeria, Wassim Elhusseini, said the rebranding aligns with the company’s commitment to providing affordable and accessible nutrition.
He added that the product was developed over two years at the company’s Research and Development centre to address local nutritional needs while ensuring affordability.
“Golden Morn 3 in 1 was developed over a two-year period in our in-house Research and Development centre. At Nestle we employ a meticulous innovation process to achieve the right balance between nutrition and taste to satisfy consumer preferences,” he said.
Also speaking at the event, the category manager of dairy, Omofasa Orhiunu, said the package is fortified with supporting nutrition and overall well-being.
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“This product delivers essential nutrients while reducing the cost of enjoying a nutritious meal,” he said.
Nestlé added that the launch is part of its strategy to expand its product offerings and improve food accessibility in Nigeria.
It was reported that Nestlé Nigeria has introduced a new eco-friendly packaging for its cereal, Golden Morn, in a bid to enhance sustainability and support local economic growth.
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