The Nigerian Marketing Awards® (NMA) has announced Heineken, Malta Guinness and MILO as the three finalists competing for the prestigious Brand of the Year 2026 award.
Following a rigorous evaluation by the Awards Decision Council (ADC), comprising distinguished marketing and communications professionals, the three brands now advance to the public voting stage.
The winner will be determined by a combination of judges’ scores (50%) and public votes (50%), bringing expert assessment and consumer choice together in deciding this year’s outstanding brand.
Public voting opens on Sunday, 1 November 2026, and closes on Monday, 9 November 2026. Members of the public are invited to watch the finalists’ campaigns and vote for their preferred brand at: h”ps://shorturl.at/UGMuU
The winner will be unveiled at the fifth Nigerian Marketing Awards®, taking place on Saturday, 21 November 2026, at The Jewel Aeida, Lekki, Lagos, from 6:00 p.m., under the theme “ReimagineMarketing.”
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Commenting on the announcement, Tony Agenmonmen, fnimn, Founder and Convener of the Nigerian Marketing Awards®, said:
“Three outstanding brands. One coveted title. Our judges have made their assessment, and now the public has a say.
By giving equal weight to expert judgement and public votes, we recognise both marketing excellence and the connection brands build with consumers. We encourage everyone to watch the campaigns and make their vote count.”
Established in 2022, the Nigerian Marketing Awards® celebrates excellence in marketing and brand building, championing high standards of transparency, credibility and professional recognition.
The Awards are endorsed by the Advertising Regulatory Council of Nigeria (ARCON), National Institute of Marketing of Nigeria (NIMN), Association of Advertising Agencies of Nigeria (AAAN), Experiential Marketers Association of Nigeria (EXMAN), Nigerian Institute of Public Relations (NIPR), and Outdoor Advertising Association of Nigeria (OAAN). The programme also holds the International Awards Trust
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