The agency, which debuted as a challenger agency, has since morphed into a global media network in just 15 years.
In a terse statement released via the agency’s LinkedIn account, the agency said, “We are proud to celebrate 15 years of journey, powered by our people, strengthened by our clients, and defined by an unwavering passion for excellence.”
According to the statement, “From pitches that stretched our creativity, to strategies that reshaped categories, to campaigns that became industry benchmarks, every brief and every idea has contributed to the story we are celebrating.
“We have grown, evolved, challenged norms, and built a culture where innovation, collaboration, and leadership stand at the core of everything we do.”
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The statement said, “15 years later, we are not just looking back with pride, we are looking forward with even greater ambition. The next chapter promises bolder ideas, deeper partnerships, and a renewed commitment to shaping the future of media and helping our clients Outthink, Outpace & Outgrow the competition.”
Dozie Okafor, CEO, PHD Media West Africa, said, “We deliver transformative growth by helping our clients outthink, outpace, and outgrow their competition —with intelligence connected across a next-generation network — that brings everything and everyone together.
To achieve transformative growth, we see clarity in complexity. We see the bigger picture. We cultivate and celebrate intelligence in all its forms. We are focused on attracting and developing the best minds in the business. It is coded in our DNA.
Powered by our next-generation network, PHD’s advanced thinking – Intelligence. Connected. – combines data, technology, and human-centric principles to drive measurable outcomes.”
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