A Nigerian communications executive, entrepreneur and media strategist, Ayodeji Razaq’s career spans marketing, digital communications, experiential marketing, storytelling and business leadership. Leading RED for Africa as Group Chief Executive Officer today, Razaq began his professional journey in youth marketing before developing experience in digital commerce and experiential marketing, working with technology brands and other major businesses.
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Moving into broader communications and agency leadership, he became the first non-founder to occupy the Group CEO position in RED for Africa’s history in 2023 and now oversees its operating businesses, including Red Media Africa, StateCraft, The Future Project and Red Production. He is also a co-founder and Chief Operating Officer of The People Company, a creative group with operations across Nigeria, Ghana and the United Kingdom.
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