As Managing Director of TBWA/Concept, a leading agency in the Nigerian marketing and advertising landscape, George Isitua-Onukwu is an influential player in marketing and communications industry.
A homegrown leader within the company, Isitua-Onukwu spent over a decade climbing the ranks, occupying positions including Account and Media Executive, Group Head, Business Director, Executive Director, and Chief Operating Officer, before his elevation to CEO.
A leader with a solid of base of achievements, he has successfully managed multi-million-Naira portfolios for massive corporate accounts and brands, including Globacom, Stanbic IBTC, and Tiger Brands. He also notably led the Ford Foundation’s award-winning “Proudly Made in Aba” campaign, which won the Africannes Grand Prix and a Gold Hackathon.
With executive credentials from the London School of Economics and Political Science (MBA Essentials), the Digital Marketing Institute, and the Rome Business School, hardly does anyone come better prepared for leadership than Isitua-Onukwu.
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