Joshua Ajayi is the Publisher and Editor-in-Chief of Brand Communicator, the brands, marketing and sustainability publication he founded in 2008. A Mass Communication graduate of Olabisi Onabanjo University, Ajayi has spent nearly two decades in Nigeria’s integrated marketing communications sector.
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Beyond publishing, Ajayi is also a prolific convener of events and CEO of Awesome Communications. He is the figure behind BRANDCOMFEST, the BRANDCOM Awards, the Women in Marketing Communications Conference and Awards (WIMCA) and the Environmental Sustainability Conference, Expo and Awards (ECOSEA).
Some of his recognitions include PR Journalist of the Year, Most Consistent Niche Media Personality (2021) and a place on Nigeria’s Top 50 PR Power List for four consecutive years, most recently in 2026. His publication has also won LaPRIGA’s PR Magazine of the Year (Print) several times and has partnered with South Africa’s Loeries and Morocco’s Cristal Awards.
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