Amazon backs AI innovation with startup accelerator
Amazon Web Services, a subsidiary of Amazon.com, Inc., has opened applications for the third cohort of its Generative AI Accelerator, an eight-week global programme designed
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Meta to share all Facebook videos as reels
In an effort to further streamline the video creation and sharing process, Meta said on Tuesday that it will rename the Facebook “Video Tab” the
Print still a critical part of retailers’ advertising mix – European research
With more South African consumers getting online via smartphones, and digital advertising increasing in response, brands often question the relevance of print advertising. Growing bodies
Collaboration and storytelling wins Cape Town for Publicis
The City of Cape Town has appointed Publicis Groupe Africa as its full-service communications partner. This follows a hotly contested tender process. The Mother City
Coca-Cola’s packaging collection hub: A game changer
Plastic waste pollution has emerged as a pressing global environmental issue, and Nigeria, Africa’s most populous nation with over 200 million residents, is no exception.
Meta introduces paid channels, promoted content on WhatsApp
Meta is unveiling a set of new monetization tools on WhatsApp, empowering creators, businesses, and organizations to expand their reach and generate revenue through the
Obasa appoints Oyetayo as special adviser on media
Speaker Mudashiru Obasa has appointed Adeshina Oyetayo, a seasoned journalist and former columnist with Punch Newspaper, as his Special Adviser on Research, Media, and Documentation,
NB Mgt Restructuring: Thibaut Boidin to resume July 1 as Essaadi heads to Poland
Excitement time in Nigerian Breweries as the management and staff of the largest brewer in Nigeria await the resumption of the new managing director, Thibaut
Non-alcoholic Guinness rises 35% in sales, set to take 12% production
Non-alcoholic Guinness 0.0 has seen a significant surge in sales, rising 35% in Ireland. This growth has led Diageo, the brewer behind Guinness, to announce that
97% of agencies faced major creative campaign challenges, new PMI survey revealed
The new survey from Project Management Institute (PMI)) has highlighted that 97% of agencies face mounting pressure to deliver bold, fresh experiences that boost brand