Cancer drug, Darzalex breaks J&J sales record
Darzalex, which treats multiple myeloma, has become the first Johnson & Johnson drug to ever top $3 billion in quarterly sales. The final tally of
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In-App purchases hit $150B in 2024
A total of 258,000 apps were downloaded per minute for all types of publishers in 2024 for iOS and Android operating systems — a 1%
McKinsey’s Del Greco takes helm as global COO as GroupM revamps leadership
GroupM unveils a new leadership structure naming McKinsey vet Emily Del Greco global COO, reporting to CEO Brian Lesser. Del Greco, who was a partner
Sterling Bank indicted over systemic fraudulent activities
The Nigeria police on Wednesday indicted Sterling Bank over alleged money laundering, fraudulent deductions and other financial crimes by its staff members. This was contained
Providus Bank, EDC announce fifth cohort of SME programme in Lagos, Abuja
ProvidusBank, in collaboration with the Enterprise Development Centre (EDC), has unveiled the fifth cohort of its “ProvidusBank SME Programme,” marking a significant milestone in the
Big Tech v. California social media recommendations
The tech organization NetChoice is pressing a federal appellate court to block enforcement of a new law banning social media companies from algorithmically recommending posts
Most companies view B2B as key part of business strategy in 2025
By Princewill Okike Prospecting has a negative connotation for some people. But that isn’t stopping 81% of firms in B2B from doing some form of
Havas acquires CA sports, boost sports marketing in Spain
Havas has acquired CA Sports, a Spanish company specializing in sponsorship strategies and business development through sports. It’s now known as CA Sports Part of
MRC approves Nielsen ‘Big Data + Panel’ ahead of TV’s upfront market
Ahead of the TV upfront ad market, Nielsen has leaped over a major hurdle as the Media Rating Council has accredited Nielsen long worked on
Advertisers to pay more for Google clicks Ad services
By Princewill Okike The ad-click growth rate rose 3% YoY for the third straight quarter on Google, but the cost-per-click (CPC) growth rate continued to