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October 21, 2026
The Industry
Laolu Thomas
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THE INDUSTRY TOP 50 CHANGEMAKERS – Laolu Thomas: Driving profitability through strategy, brand awareness

Laolu Thomas is the Senior Public Relations Manager at DStv/MultiChoice Nigeria, where she leads strategic communication, brand positioning, and media relations for one of sub‑Saharan Africa’s foremost entertainment platforms.

Her role involves shaping the company’s public image, driving awareness campaigns, and enhancing stakeholder engagement across broadcast and digital media platforms.

Under her stewardship, MultiChoice Nigeria has strengthened its reputation for corporate social responsibility and public transparency, with her participation in the company’s donation of ₦1.6 billion in medical supplies to the Sickle Cell Foundation Nigeria a notable highlight that demonstrates her capacity to link corporate communication with social impact.

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Before her current role, Thomas once led the media team at CMC Connect Burson Marsteller and also served as Corporate Communications & Partnerships Lead for 9PSB, Senior Communications Manager for Paga, Marketing Communications & Corporate Engagement Manager for Ajua.

Throughout her career, she has combined brand strategy acumen with compelling narrative execution, positioning her as a leading voice in African media communications and corporate public relations ecosystem.

Her contributions have earned her recognition among Nigeria’s top public‑relations professionals and she has been featured on influential industry lists such as the “Top 50 PR Practitioners” in Southern Nigeria.

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